A creative sanctuary where fashion, scent and story come alive.
We craft timeless designs, immersive visuals, and aromatherapy experiences designed to awaken your senses, ignite your imagination, and honor stories.
Since 2020, House of Parnel has been growing and defining itself. Let's take a trip to the beginning.
2020 Chapter one: House of Parnel was born.
Before aromatherapy, House of Parnel spoke through fashion; merging story, meaning, and sensory art. 'Make the Flight', our first 2020 collection, was a call to rise above fear, release the weight of uncertainty, and step into ones own resilience.
2021 Chapter Two: the introduction of scent
Chapter Two began in 2021, when scent became our next language. After losing smell from COVID, Parnel discovered olfactory retraining and fell into a deep study of aromatherapy & it's ability to soothe the nervous system, and elevate mood. The beginning of HOP’s aromatherapy line.
2022 Chapter 3: Body socks and HOPs NYFW debut.
In 2022, House of Parnel introduced the Bodysocks, a limited winter collection created from thick sweater cotton, the pieces were designed to be cozy, easy to layer, for days when comfort needed to come first.
2024 Chapter 4: the beaded tassel top
In 2024, our next collection Until I See the Sun began as a single beaded tassel top; a pretty piece that unexpectedly sparked the full relaunch of House of Parnel. That one design inspired a new chapter of wearables, candles, and the rebirth of the House itself.
2025 Chapter 5: The expansion.
2025 saw the weaving of these worlds together; strengthening our physical presence through markets, refining our candle craft and allowing our ingenuity to deepen through research and experimentation. As we move toward 2026, the vision becomes clearer.
Stay in touch!
Be the first to know about new collections and exclusive offers.
